If you own a short-term rental in Scottsdale or Nashville, you already know that picking the right property manager can make or break your returns. Not every owner wants (or needs) the same level of hands-on support, which is exactly why GoodNight Stay built three distinct vacation rental management programs instead of a one-size-fits-all plan.
Whether you want full control over daily operations, a completely hands-off experience, or a white-glove luxury solution for a high-end property, there’s a GoodNight Stay program built for you.
In this guide, we’ll break down how each program works, who it’s built for, and how to decide which one fits your investment goals.
Why the Right Management Model Matters for STR Owners
Short-term rental owners have very different needs depending on how involved they want to be. Some hosts love handling turnovers and maintenance themselves but need serious marketing muscle and pricing intelligence behind the scenes. Others want to hand over every single task, from guest messages to housekeeping, and simply collect a monthly statement. And some own truly exceptional properties that deserve five-star, concierge-level treatment.
That’s the thinking behind GoodNight Stay’s three-tier system. Each program pulls from the same core strengths, industry-leading marketing across 350+ platforms, dynamic pricing, and an 18% average lift in ADR and occupancy compared to the competition, but the level of hands-on service scales up depending on what you choose.
GoodNight AERO: The Tech-Driven Hybrid for Hands-On Hosts
Best for: Owners who want to keep control of day-to-day operations but need serious technology and marketing power behind their listing.
GoodNight AERO is built for the modern host who still wants to be involved in running their property but doesn’t want to DIY the marketing, pricing, and booking side of the business. Think of it as vacation rental management by owner, upgraded.
With AERO, GoodNight Stay handles:
- Dynamic pricing and revenue optimization, powered by proprietary algorithms and local market intelligence that outperforms competitors like Evolve by up to 30%
- Distribution to 350+ booking platforms, so your listing gets in front of more potential guests
- Professional photography and listing descriptions written to convert lookers into bookers
- AI-powered guest communication up through the point of a confirmed reservation
- Marketing exposure through a 20K+ social following, a 300K+ subscriber email list, and a high-traffic website
- Monthly profit and loss reporting with the same accounting rigor as fully managed homes (note: sales tax is collected and reported to you, but not filed on your behalf)
What stays in your hands? Cleaning, maintenance, and the physical, on-the-ground operations of your property. AERO gives you enterprise-level pricing tools and marketing reach while letting you keep control of the boots-on-the-ground work.
AERO is a strong fit if you: already have systems in place for cleaning and maintenance, want to stay involved in running your rental, and are looking for a smarter, more powerful alternative to self-management or other hybrid platforms.
GoodNight ONE: Full-Service, Full-Lifecycle Management
Best for: Owners who want a true hands-off investment and total peace of mind.
GoodNight ONE is the company’s flagship full-service program, and it’s built on more than 25 years of property management experience. If AERO is about giving hosts powerful tools, ONE is about removing the need for hosts to do anything at all.
With GoodNight ONE, the team manages the entire rental lifecycle:
- Marketing and listing optimization across 350+ platforms, plus social, influencer, email, and blog exposure to keep your property top-of-mind
- Dynamic revenue management to maximize RevPAR
- Reservation management, including guest screening and industry-leading response and conversion rates
- Cleaning and maintenance, handled by verified, trained cleaning teams following detailed protocols, with a 100-point average inspection after every turnover
- Property inspections with photo documentation before and after every stay
- Dedicated customer service, so guests have support before, during, and after their trip
- Full trust accounting, with monthly profit and loss statements and annual summaries available on request
GoodNight ONE properties average more than $175,000 in gross annual income, and the program is available exclusively in Scottsdale and Nashville, where GoodNight Stay has established local teams and on-the-ground expertise.
ONE is a strong fit if you:Â live out of state or out of the country, don’t want to manage vendors or guest requests, and are looking for a proven, end-to-end solution so you can simply earn.
GoodNight LUXE: White-Glove Management for High-End Properties
Best for:Â Owners of premium, design-forward properties who want a five-star guest experience and elevated results to match.
GoodNight LUXE takes everything included in the full-service ONE program and adds a layer of luxury service reserved for the most exceptional homes in the portfolio. Not every property qualifies. Each LUXE home is evaluated on location, design quality, and amenities before it’s approved for the program. If your property isn’t quite there yet, GoodNight Stay’s in-house design team can help get it LUXE-ready.
LUXE properties receive:
- Elevated marketing, offering twilight photography and virtual tours, plus dedicated placement in newsletters and blogs
- Enhanced cleanliness standards, with a luxury cleaning manual and more thorough, property-specific inspections
- Premium amenities, from high-end appliances to elevated entertainment systems
- Full concierge services, connecting guests to private chefs, luxury car rentals, restaurant reservations, and curated local experiences
- In-house interior design support, so every space is styled specifically for high-performing short-term stays
If ONE is about full-service peace of mind, LUXE is about turning your property into a five-star destination that commands premium rates and premium guest reviews.
LUXE is a strong fit if you: own (or are willing to invest in) a standout property in a desirable location, want to attract discerning, high-spending travelers, and are focused on maximizing both guest experience and revenue at the top end of the market.
AERO vs. ONE vs. LUXE at a Glance
How to Choose the Right Program for Your Property
If you’re still weighing your options, ask yourself a few questions:
- How involved do you want to be? If you enjoy handling cleaning and maintenance but want expert-level pricing and marketing, AERO gives you that lift without giving up control.
- Do you want a truly passive investment? If you’d rather not manage a single vendor, guest request, or turnover, GoodNight ONE is designed to let you simply earn.
- Is your property a standout? If your home has the design, location, and amenities to compete at the top of the market, LUXE can help you capture premium rates and deliver a five-star guest experience.
Not sure which category your property falls into? That’s exactly what a professional evaluation is for.
Get a Free Vacation Rental Evaluation
Every property is different, and the best way to find out which program fits your goals is to talk to the team that built them. GoodNight Stay’s free vacation rental evaluation takes a close look at your property’s location, condition, and earning potential, then recommends the management model that will help you get the most out of your investment.
Whether you’re leaning toward AERO’s tech-forward flexibility, ONE’s full-service simplicity, or LUXE’s premium positioning, GoodNight Stay’s vacation rental management team is ready to help you make the right call. Reach out today and see what your property could be earning.
